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Demand Generation Manager

Demand Generation Manager

Interested in an opportunity to oversee the demand generation for an exciting Data & Analytics start-up?

We have a role with an automation solution who are expanding after a very successful round of funding.

Product is used by several Fortune 500 companies already and has been recognised by industry bodies such as Gartner, HFS and IDC.

The Job

  • Develop, execute, and monitor campaigns that aim to drive the sales pipeline
  • Perform tasks including development of buyer personas and content creation
  • Report to the Chief Growth Officer on the performance of campaigns and other marketing efforts

About You

  • 5+ years’ experience within Demand Generation
  • Ideally will have experience within the automation space
  • Working knowledge of email marketing, paid marketing, content syndication and SEM
  • Able to succeed in a start-up environment

Package

  • $140k-$165k base
  • Company benefits
Maximum file size: 78 MB.

Job Overview
Category
Marketing
Offered Salary
165000
Job Location


Need our help?Fill in your details and let us know a little more about the role(s) you’re looking to fill. One of the team will then be in touch to discuss how we can help.


Afternoons

After lunch, our target markets have risen, and so your duties will shift to maximising time with people on the phone. This will involve:

Business development
You’ll take the details gathered in the morning to reach out to new prospects, which may include phoning prospects, then booking in Zoom calls after.

Following up
Some clients and candidates will need a bit of chasing after you’ve spoken to them. This might involve getting interview feedback.

Headhunting
As for the candidates you previously headhunted who haven’t yet responded on LinkedIn, you’ll reach out to them again.

Wrapping up
You’ll perhaps confirm interviews, send calendar invites or proposals for retained projects. There will be a team debrief, and you’ll reflect to enable goal setting for the next day.

Mornings

Mornings are when all our clients, candidates and prospects are asleep, so this is our preparation time. This consists of mostly marketing activities:

Goal setting
Goal setting for what you will get out of the day is a crucial part of how we work. You should note that things change, so midweek you may have to tweak it to stay on track.

Communication
Overnight there may have been offers made, interview feedback, responses to marketing emails, or calls booked in. You’ll reply to these, so recipients will see it first thing their time.

Discovery
You’ll use the likes of Crunchbase, LinkedIn and ZoomInfo to discover exciting companies and their people’s details in our niche, and the best candidates to network with.

Build projects
This is gathering all the information from the previous step. You’ll set up email campaigns with tailored messaging, as well as create bespoke video pitches.