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Vice President of Marketing | FinTech | SaaS

Vice President of Marketing | FinTech | SaaS

An unmissable opportunity as a VP of Marketing – leading the global acquisition strategy for this ambitious start-up.

 

This unique FinTech "plug and play" service has been backed by top VC firms that have the likes of Coinbase in their portfolios.

 

The Job

 

  • Specific performance objectives to meet involving funnel conversion, sales pipeline development and revenue generation
  • Within 3 months, create the global user acquisition strategy.
  • Manage a new virtual event series, recruiting speakers and developing the subject matter.

 

About You

 

  • At least 5 years’ experience in a leading role at a B2B Enterprise SaaS marketing company
  • Have previously developed user acquisition and content strategies on a global scale
  • Previous experience in a start-up environment and with remote teams
  • Start-up ready! You'll have joined a company at Series A or B and led them through to C and beyond

 

Package Details

 

  • $200k-$250k base + bonus
  • Equity options
  • Company benefits
Maximum file size: 78 MB.

Job Overview
Category
Marketing
Offered Salary
250000
Consultant
Afternoons

After lunch, our target markets have risen, and so your duties will shift to maximising time with people on the phone. This will involve:

Business development
You’ll take the details gathered in the morning to reach out to new prospects, which may include phoning prospects, then booking in Zoom calls after.

Following up
Some clients and candidates will need a bit of chasing after you’ve spoken to them. This might involve getting interview feedback.

Headhunting
As for the candidates you previously headhunted who haven’t yet responded on LinkedIn, you’ll reach out to them again.

Wrapping up
You’ll perhaps confirm interviews, send calendar invites or proposals for retained projects. There will be a team debrief, and you’ll reflect to enable goal setting for the next day.

Mornings

Mornings are when all our clients, candidates and prospects are asleep, so this is our preparation time. This consists of mostly marketing activities:

Goal setting
Goal setting for what you will get out of the day is a crucial part of how we work. You should note that things change, so midweek you may have to tweak it to stay on track.

Communication
Overnight there may have been offers made, interview feedback, responses to marketing emails, or calls booked in. You’ll reply to these, so recipients will see it first thing their time.

Discovery
You’ll use the likes of Crunchbase, LinkedIn and ZoomInfo to discover exciting companies and their people’s details in our niche, and the best candidates to network with.

Build projects
This is gathering all the information from the previous step. You’ll set up email campaigns with tailored messaging, as well as create bespoke video pitches.

Need our help?Fill in your details and let us know a little more about the role(s) you’re looking to fill. One of the team will then be in touch to discuss how we can help.