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Role: SDR

Location: US Wide

What they do

  • Collage Group is the leading cultural intelligence company supporting over 200 iconic U.S. brands in their efforts to unleash the power of culture to drive brand growth.
  • Through their consumer insights, data, tools and best practices they work with marketing and insights professionals to help them more effectively and efficiently understand, reach and engage diverse consumers: Hispanic, Black, Asian, Millennial, Gen Z, LGBTQ+ and women.
  • Their work centers on helping brands achieve Cultural Fluency—the organizational ability to use culture to activate consumers across race, ethnicity, generation, gender and sexual identity.
  • Collage Group is a National Minority Supplier Development Council (NMSDC) certified minority-owned small business.
  • Experiencing 100% YOY growth, with a large funding round currently finalizing
  • Working with top global institutions such as Disney, Nestle, McDonald’s and T-Mobile
  • ICs are crushing quota, with top sellers achieving 200% +
  • Open, greenfield territories for sellers to penetrate

Useful Links

About the role

  • Exceed quarterly goals for ‘Sales Qualified Leads’ (SQLs) and ‘Sales Accepted Leads’ (SAL’s) by working closely with our Account Executive team
  • Learn and convey Collage Group’s value proposition through appropriate messaging and customer stories
  • Execute program strategies by following up with prospects in a timely manner to schedule meetings for the Collage account executives
  • Build account plans and conduct thorough research on key enterprise targets in partnership with the sales team
  • Learn the Collage Group buyer’s journey to develop a holistic view of the overall pipeline
  • Hone your communication skills by working with internal coaches on cold calling, personalized emailing and objection handling
  • Engage prospects during your calls by demonstrating active listening skills and asking meaningful questions to gather preliminary information
  • Collaborate with Collage account executives on prospecting plans to engage targets
  • Hit pre-defined program conversion rates through cadence adherence and a tight feedback loop
  • Participate in role-playing exercises to improve conversations with different personas and verticals

About you

  • Prior experience in sales and/or business development (i.e. researching, developing a pipeline, marketing campaigns, cold calling) – 1+ years’ of experience preferred (ideally with a SaaS technology, media or brand background)
  • Ability to use a CRM (i.e. Salesforce), research tools (i.e. LinkedIn Navigator), and sales enablement tools (i.e. Outreach)
  • Ability to work within defined frameworks and follow up on tasks in a pre-defined time frame
  • Ability to work cross-functionally, learn new approaches and provide actionable feedback to improve results
  • Exceptional written and verbal communication skills
  • Highly motivated with a strong desire to learn, develop, and grow
  • Bachelor’s Degree in Business, Communications, or another related field preferred

Interested?

Speak to your contact at Org 3D who can answer any questions you have and set a call up with the client.

Not for you?

Refer somebody else. We’ll give you $1000 if they land the role!

Afternoons

After lunch, our target markets have risen, and so your duties will shift to maximising time with people on the phone. This will involve:

Business development
You’ll take the details gathered in the morning to reach out to new prospects, which may include phoning prospects, then booking in Zoom calls after.

Following up
Some clients and candidates will need a bit of chasing after you’ve spoken to them. This might involve getting interview feedback.

Headhunting
As for the candidates you previously headhunted who haven’t yet responded on LinkedIn, you’ll reach out to them again.

Wrapping up
You’ll perhaps confirm interviews, send calendar invites or proposals for retained projects. There will be a team debrief, and you’ll reflect to enable goal setting for the next day.

Mornings

Mornings are when all our clients, candidates and prospects are asleep, so this is our preparation time. This consists of mostly marketing activities:

Goal setting
Goal setting for what you will get out of the day is a crucial part of how we work. You should note that things change, so midweek you may have to tweak it to stay on track.

Communication
Overnight there may have been offers made, interview feedback, responses to marketing emails, or calls booked in. You’ll reply to these, so recipients will see it first thing their time.

Discovery
You’ll use the likes of Crunchbase, LinkedIn and ZoomInfo to discover exciting companies and their people’s details in our niche, and the best candidates to network with.

Build projects
This is gathering all the information from the previous step. You’ll set up email campaigns with tailored messaging, as well as create bespoke video pitches.

Need our help?Fill in your details and let us know a little more about the role(s) you’re looking to fill. One of the team will then be in touch to discuss how we can help.



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